Get the Sunday paper only for the coupons

I was just reading that about 97% of main shoppers in households use coupons to save on groceries. Average savings is 7% on the grocery bill. This data comes from an industry assn that tracks coupon usage.

What I'm doing is just subscribing to the Sunday paper, which is where most of the coupons are. Unfortunately for the manufacturers I rarely use a coupon to buy a product I don't normally buy. When I do make the effort to clip coupons and remember to take them to the grocery store I definitely pay for the paper subscription fee. That makes the rest of the paper free. Not a bad deal for a few minutes work.

If I don't get around to using the coupons, then I try to read more of the paper to justify the subscription fee. Interestingly, when you start with Sunday only the paper will eventually call you and offer to give you the rest of the week almost free. They want to sell their ads for more and they can if there are more subscribers.

Of course, this whole deal comes crashing down if our local paper goes the way of others across the country that have already folded. Get subscribed now while you still can.

Comments

[Melissa R.]

Good to see a new blog post on here!

I totally agree with the coupon clipping. I started doing this not too long ago and I also use various Web sites to get other coupons not in the Sunday paper. I actually bought a small coupon organizer at Target, and it's made shopping fun. Not to mention the fact I can save and get free items!